Remember Friendster? It’s a great example of how fast trends and meeting places change online and you’re missing out if you’re not positioning your business to move and grow with the pace of the web. Social media is all about engaging your customers on an individual level. You’ve got to take advantage of the unique opportunity they’re giving you to get up close and personal by giving them something of value. If your Facebook “likes” consist mostly of immediate family and your Twitter account has less followers than Gene Simmons, your SMO strategy needs work.
Is the content you promote on your site and elsewhere on the web extraordinary? Does it appeal to new customers or clients? Better yet, is it eye-catching enough to get the attention of social media influencers? These are the kinds of questions Leverable asks when you enlist our help with your social media optimization strategy. What works today may not work as well tomorrow and we know how to craft linkbait to appeal to readers.
Contact Leverable and let’s talk about social media optimization for your business.